Tired of reading negative and disparaging remarks directed at Indigenous people in the press and on social media, artist KC Adams created a photo series that presented another perspective. Called "Perception," it confronted common stereotypes of First Nations, Inuit, and Métis people to illustrate a more contemporary, truthful story. These images first appeared on billboards, in storefronts, in bus shelters, and were projected onto Winnipeg's downtown buildings. Adams's art challenges the culture of apathy and willful ignorance about Indigenous issues.